SF 1807

Introduction - 94th Legislature (2025 - 2026)

Posted on 07/09/2025 09:33 a.m.

A bill for an act
relating to consumer protection; requiring social media platforms to post a mental
health warning label and timer notifications; amending Minnesota Statutes 2024,
section 325M.34; proposing coding for new law in Minnesota Statutes, chapter
325M.

BE IT ENACTED BY THE LEGISLATURE OF THE STATE OF MINNESOTA:

Section 1.

new text begin [325M.335] MENTAL HEALTH WARNING LABEL; POP-UP TIMER
REQUIRED.
new text end

new text begin Subdivision 1. new text end

new text begin Warning label required. new text end

new text begin (a) A social media platform must ensure that
a conspicuous mental health warning label that complies with the requirements under this
section:
new text end

new text begin (1) appears each time a user accesses the social media platform; and
new text end

new text begin (2) only disappears when the user: (i) exits the social media platform; or (ii) acknowledges
the potential for harm and chooses to proceed to the social media platform despite the risk.
new text end

new text begin (b) A mental health warning label under this section must:
new text end

new text begin (1) in a manner that conforms with the guidelines established under subdivision 2, warn
the user of potential negative mental health impacts of accessing the social media platform;
and
new text end

new text begin (2) provide the user access to resources to address the potential negative mental health
impacts described in clause (1) and include the website and telephone number of a national
suicide prevention and mental health crisis hotline system, including but not limited to the
988 Suicide and Crisis Lifeline.
new text end

new text begin (c) A social media platform is prohibited from:
new text end

new text begin (1) providing the warning label exclusively in the social media platform's terms and
conditions;
new text end

new text begin (2) including extraneous information in the warning label that obscures the visibility or
prominence of the warning label; or
new text end

new text begin (3) allowing a user to disable a warning label, except as provided under paragraph (a).
new text end

new text begin Subd. 2. new text end

new text begin Content of label. new text end

new text begin (a) The commissioner of health, in consultation with the
commissioner of commerce, must develop guidelines for social media platforms that contain
appropriate requirements for the warning labels required under this section. The guidelines
must be based on current evidence regarding the negative mental health impacts of social
media platforms. The commissioners must review and revise the guidelines as appropriate.
new text end

new text begin (b) The commissioner of health is exempt from chapter 14, including section 14.386,
when implementing this subdivision.
new text end

new text begin Subd. 3. new text end

new text begin Pop-up timer required. new text end

new text begin (a) Except as provided under paragraph (b), a social
media platform must display a conspicuous pop-up notification at least once every 30
minutes that a user has actively used the platform. The notification must:
new text end

new text begin (1) inform the user that the user has actively used the platform for the relevant consecutive
period of time;
new text end

new text begin (2) inform the user of the total time the user has actively used the platform that day; and
new text end

new text begin (3) only disappear when the user acknowledges the notification.
new text end

new text begin (b) A social media platform may allow a user to:
new text end

new text begin (1) deactivate the notification required under paragraph (a); or
new text end

new text begin (2) customize the period of time resulting in the notification, provided that the maximum
time period does not exceed 60 minutes.
new text end

new text begin EFFECTIVE DATE. new text end

new text begin This section is effective July 1, 2025.
new text end

Sec. 2.

Minnesota Statutes 2024, section 325M.34, is amended to read:

325M.34 ENFORCEMENT AUTHORITY.

(a) The attorney general may investigate and bring an action against a social media
platform for an alleged violation of section 325M.33 new text begin or 325M.335 new text end .

(b) Nothing in sections 325M.30 to 325M.34 creates a private cause of action in favor
of a person injured by a violation of section 325M.33.

new text begin EFFECTIVE DATE. new text end

new text begin This section is effective July 1, 2025.
new text end